Business Computing World (BCW) is one of the leading blogs for IT decision makers who need a better understanding of technologies driving businesses. It brings a fresh Web 2.0 look, features and functionality to enable IT professionals to interact with and get the advice of their peers, build their own social network, connect with vendors, and collaboratively address operational and strategic issues. Founded in September 2009 and already serving thousands of unique visitors per month, BCW is well on its way to becoming one of the largest IT blogs focused exclusively on business technology. BCW’s audience includes business owners, IT professionals, early adopters, entrepreneurs, influencers, marketeers, PR and advertising agencies, Web 2.0 aficionados and technology journalists. BCW is also popular with bloggers, Twitter and Facebook users?an increasingly influential demographic.
Why Advertise on BCW?
- Associate your brand with an influential source of information on leading-edge strategic thinking
• Promote your message to an active and engaged audience
• Reach a large number of IT professionals in one place
• Generate qualified leads from your target audience
BCW currently offers three display advertising zones: Leaderboard (728×90), MPU (300×250) and Page Peel Back.
BCW allows companies to promote their services and products through direct e-mail campaigns: eBlasts are mailed to over 15,000 opt-in subscribers up to three times per week. Full reporting is provided via a secure Web-based log-in.