Business phone systems company Cloud Net has launch what it’s calling the “first mobile connectivity solution for the iPhone and iPad”.

The Cloud Net Mobile PBX provides users of Apple’s devices with a set of VoIP-for-business features, including a full hosted virtual PBX (switchboard).

New users of the service will be able to keep business and personal calls separate with free incoming calls to a separate geographic (01, 02 or 03) number on the same mobile device while taking advantage of low outgoing call charges (including international calling).

Existing Cloud Net Connect users will benefit from the business phone features they’re familiar with, such as follow-me and hunt groups, while they are on the move. Moreover, because calls are handled over the iDevice’s data connection (either Wi-Fi or 3G) there are no additional costs for incoming calls and outgoing calls are at Cloud Net’s VoIP call rates.

Following a 14-day free trial, Cloud Net Mobile PBX users will be charged £5 per month for access to its VoIP switchboard and free calls between other Cloud Net users. All calls made from the iDevices by existing Cloud Net users will appear on their normal monthly bill.

The monthly cost, typical of Cloud Net’s solutions, means that there are no extra call divert or call forwarding charges. Cloud Net is also offering a no contract Mobile PBX option. All users pay for calls made outside the Cloud Net network.

Charles Chance, MD, Cloud Net, said, “Every business has different needs and new service together with our other new offerings: Virtual Number and CLASS answering service allows our customers tailor their business phone service to their needs. We’re very excited about Cloud Net’s mobile connectivity solution. Its great value and ease of installation is what customers have come to expect of our products and services. We believe it will boost productivity for those businesses and individual users constantly on the move.”

“We have found that mobile contracts are not designed for calling between the office and mobiles. Forwarding desk phone calls to your mobile also adds to office phone bills. Our service will mean that your iPhone and iPad will effectively become a convenient extension of your office. We would not be surprised if more and more Cloud Net users with iPhones start ditching their desk phones as a result!” added David Hill, Chairman of Cloud Net.

Key benefits of the Cloud Net mobile PBX include the ability to take your land line number with you wherever you go, multiple phone numbers on one handset (split business and personal calls), and the fact that you just need your mobile device (iPhone or iPad) – no other computers or telephone equipment required. Also worth noting is that no fixed Broadband connection is required (your handset does need access to the Internet for the service to work).

NOTE: There is a one-off charge of £4.99 to download the mobile app from iTunes which Cloud Net says it is “unable to avoid”. However the company will immediately credit a trial account with the same value to cover calls made during the trial period. The credit cannot be cashed in but if users decide to continue service after the trial the balance will be transferred to a new Cloud Net account.