FedEx to Deliver UEFA EURO 2020 Tournament as Official Logistics Partner

business
#1

FedEx Express Signs New 4-year Multi-Tournament National Team Football Sponsorship with UEFA to Bolster European Sponsorship Lineup

LONDON, 8 April 2019—FedEx Express, a subsidiary of FedEx Corp. (NYSE: FDX) and the world’s largest express transportation company, today announces a new four-year UEFA sponsorship that covers more than 400 competitive national team football matches played across 55 European countries in eight tournaments. In extending its relationship with UEFA, FedEx Express will also be the Official Logistics Partner of UEFA EURO 2020.

As the sponsor of the UEFA Europa League already, this new UEFA National Team Football sponsorship will give FedEx Express the opportunity to engage throughout Europe with more fans, customers and employees with in-stadium branding, ticketing, hospitality and other exclusive programmes.

As the Official Logistics Partner, FedEx Express will also support a number of tournaments across Europe, including UEFA EURO 2020, which, in its 60th year, is expected to be the largest in history in terms of host venues, ticket sales and global television audience. The capabilities of the FedEx Express network, as well as skilled logistics personnel, will support the successful staging and delivery of UEFA EURO 2020 matches at 12 host cities, providing the opportunity to demonstrate the company’s expertise to audiences in Europe and around the world.

“Our commitment to European football is a central part of our community and commercial strategy here in Europe,” said Wouter Roels, senior vice president, International Marketing, FedEx Express. “Today’s sponsorship announcement is particularly exciting, since being the Official Logistics Partner for UEFA EURO 2020 allows us to actually help deliver the competition across multiple European locations, demonstrating the power of Europe’s premier logistics business, our values and the possibilities we create.”

“We are pleased to welcome FedEx Express into the national team competition sponsor family as our Official Logistics Partner,” said Guy-Laurent Epstein, marketing director of UEFA Events SA. “FedEx Express have proven over the years as a trusted and valued sponsor of the UEFA Europa League that they have extensive logistics capabilities throughout the continent. I am sure this knowledge and expertise will prove to be invaluable in the run-up to and during UEFA EURO 2020 – a tournament which will encompass 12 different host cities.”

In addition to the flagship UEFA EURO 2020, the UEFA National Team Football partnership includes rights to the 2019 and 2021 European Qualifiers, the 2019 and 2021 UEFA Nations League Finals, the 2019 and 2021 UEFA European Under-21 Championships and the UEFA Futsal EURO 2022.

Sponsorship of UEFA National Team Football, covering the 2019-2022 commercial cycle, adds to the company’s existing sponsorship of the UEFA Europa League, renewed in September 2018 for a second three-year cycle.

About FedEx Express

FedEx Express is the world’s largest express transportation company, providing fast and reliable delivery to more than 220 countries and territories. FedEx Express uses a global air-and-ground network to speed delivery of time-sensitive shipments by a definite time and date supported by a money-back guarantee.

About FedEx Corp.

FedEx Corp. (NYSE: FDX) provides customers and businesses worldwide with a broad portfolio of transportation, e-commerce and business services. With annual revenues of $69 billion, the company offers integrated business solutions through operating companies competing collectively and managed collaboratively, under the respected FedEx brand. Consistently ranked among the world’s most admired and trusted employers, FedEx inspires its more than 450,000 team members to remain focused on safety, the highest ethical and professional standards and the needs of their customers and communities. To learn more about how FedEx connects people and possibilities around the world, please visit http://about.fedex.com

About UEFA

UEFA – the Union of European Football Associations – is the governing body of European football. It is an association of associations, a representative democracy, and is the umbrella organisation for 55 national football associations across Europe.

Its objectives are, among others, to deal with all issues relating to European football, to promote football in a spirit of unity, solidarity, peace, understanding and fair play, without any discrimination on the part of politics, race, religion, gender or any other reason, to safeguard the values of European football. UEFA also promote and protect ethical standards and good governance in European football, maintain relations with all stakeholders involved in European football, and support and safeguard its member associations for the overall well-being of the European game.

0 Likes