How analytics changes the game for universities

With more than 38,000 students, The University of Alabama has a wealth of data – the challenge is using it effectively. It used to take weeks for Alabama’s data analysts to manually pull data and transcribe it into spreadsheets. Using analytics, they can now pull information and produce reports in minutes. Using analytics and data visualization has transformed the university’s operations, recruitment and retention efforts. In addition, The University of Alabama offers an innovative hands-on analytics training to prepare students for valuable careers. Read on to see how analytics has changed everything for one university – and how you could take the same journey.

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