New SUGAR AI translation smartphone makes life a lot easier for world diplomats


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BEIJING, Nov. 28, 2018 – SUGAR AI Translation Smartphone hosted an event titled “China’s 40 years of Reform and Opening-Up: Salute to Translation Masters Worldwide—A Night of Diplomats and Translators”, in Beijing on November 17. The emerging smartphone brand, which boasts the world’s first AI translation smartphone, was also honored as the “most popular translation smartphone among world’s diplomats” in the presence of ambassadors from 20 Belt and Road countries.

From left, H.E. Mr. Mahmoud Hassan Elamin, ambassador League of Arab States, H.E. Mr. Antonis Toumazis, ambassador of Cyprus, H.E. Mr. Leonidas Rokanas, ambassador of Greece, H.E. Mr. Miguel Angel Ramirez Ramos, ambassador extraordinary and plenipotentiary of Cuba, H.E. Mrs. Dolana Faith Msimang, ambassador of South Africa, and SUGAR CEO Chen Jin, are exploring how AI translation can contribute to cultural and economic connections along the Belt and Road.

From left, H.E. Mr. Mahmoud Hassan Elamin, ambassador League of Arab States, H.E. Mr. Antonis Toumazis, ambassador of Cyprus, H.E. Mr. Leonidas Rokanas, ambassador of Greece, H.E. Mr. Miguel Angel Ramirez Ramos, ambassador extraordinary and plenipotentiary of Cuba, H.E. Mrs. Dolana Faith Msimang, ambassador of South Africa, and SUGAR CEO Chen Jin, are exploring how AI translation can contribute to cultural and economic connections along the Belt and Road.

Diplomats and translators are bridges that help the world better understand China, while the rise of artificial intelligence (AI) in the translation industry will help diplomats and complement the work of translators, stated Chen Mingming, vice-chairman of the Translators Association of China.

Miguel Angel Ramirez Ramos, ambassador extraordinary and plenipotentiary of Cuba, said that an AI translation handset like the SUGAR Smartphone can make a big impact, as it is a smartphone combined with a translation device. The ambassador added that the SUGAR AI Translation Smartphone could be very helpful to him when he goes to the market, for example.

Joseph R. Luc Morin, second secretary of the Mauritius embassy in Beijing, said, “The SUGAR Smartphone is very helpful. I have been in China for several years. I tried to learn Chinese, but it is very difficult. This smart device really helped.”

As SUGAR CEO Chen Jin said, the original idea of designing the smartphone with AI-based translation features fits inperfectly with China’s 40 years of reform and opening-up as well as the country’s Belt and Road Initiative, which promotes openness and communication and encourages Chinese people to go out and see the world.

“We want to make a smartphone for global consumers so that when they get together, they can all communicate with each other without any language barriers,” said Chen, adding that SUGAR is capable of providing word-to-word translation in 104 languages and voice-to-voice interpretation in 42 languages.

SUGAR makes travel easy with features like a 6.18 inches FHD screen, 60-mega-pixel rear camera, 16-mega-pixel front camera and AI Beauty mode, and AI Voice Assistant which provides useful information such as area codes, emergency numbers, and flight information. It is not just a state-of-the-art smartphone but an outstanding AI translation device.