Retailers: Your App Experiences Need Work, And These Best Practices Can Help

To help retailers benchmark their mobile apps and prioritize improvements in a feature minefield, we evaluated 15 retailer mobile apps in the US and Europe to find the best features, functionality, and user experiences.
This is a companion discussion topic for the original entry at https://go.forrester.com/blogs/retailers-your-app-experiences-need-work-these-best-practices-can-help/