Sitecore and IBM iX Launch Global Marketing Services and Technology Partnership



Sitecore has announced a new global partnership with IBM iX, one of the world’s largest digital agencies and global business design partners. The partnership will make available to clients Sitecore’s leading web content management, commerce, and marketing solutions via IBM iX designers, technology experts, and industry strategists in 40 IBM Studios worldwide.

IBM iX is a proven leader in delivering Sitecore solutions, with more than a decade’s success of the two companies working together in Europe to address CMOs’ critical need for increased return on marketing investment. The expanded partnership brings together the full breadth of IBM iX’s capabilities to capitalise on the growing demand for digital marketing capabilities that create highly-personalised customer experiences across all digital touchpoints.

Matthew Candy, Global Leader, IBM iX, stated that “Customer Experience is the key strategic objective of many organisations and core to these organisations’ ability to transform. I am very excited that we are expanding out our existing relationship with Sitecore into a global partnership, as they become an important player in our ecosystem of partners.”

As a Global Platinum Partner in the Sitecore Solution Provider Program, IBM iX provides the world-class consulting, design, development and implementation services required to deploy solutions on the Sitecore platform and deliver exceptional results for customers. Matched to Sitecore’s leading digital experience management capabilities, enterprises can provide end-customers with seamless, omnichannel experiences to drive differentiation, promote business transformation, and increase revenue and customer lifetime value. The IBM iX and Sitecore partnership is further empowered with best practices and accelerators, as well as the ability to leverage the power of IBM Cloud and IBM Watson technology. IBM iX also brings to bear the unparalleled expertise of Bluewolf, an IBM Company, creating experiences with Salesforce, with whom Sitecore has a strategic alliance.

“IBM iX provides the strength, scale, and culture of innovation required to deliver immersive, end-to-end digital solutions for our joint clients,” said Mark Zablan, Chief Revenue Officer for Sitecore. “Our partnership makes a potent combination for organisations who want to accelerate the digitisation of their business and foster a customer-centric approach to digital transformation.”