Redwood Shores, Calif.—Sep 19, 2019
During the upcoming holiday season 77 percent of consumers surveyed said they plan to return a portion of their gifts, with nearly 20 percent expecting to return more than half of their presents (sorry grandma!). This is both a blessing and a curse for retailers planning for the holiday season. While 32 percent of those polled noted they plan to return gifts via mail, 65 percent intend to return them to the store, giving brick-and-mortar retailers another opportunity to engage customers and boost post-holiday sales.
This is a companion discussion topic for the original entry at https://www.oracle.com/corporate/pressrelease/reality-of-returns-091919.html