What B2B Merchandisers Need to Know About B2C Sales

If your online B2B store is booming, expanding into B2C sales should be easy. You just offer items in smaller quantities at higher prices, right? Wrong. There are several key … continue reading

This is a companion discussion topic for the original entry at https://www.miva.com/blog/selling-direct-to-consumers-what-b2b-merchandisers-need-to-know/